WebmasterCast is a new podcast for internet entrepreneurs. Hosted by Jennifer Moss, founder and CEO of BabyNames.com. The podcast will focus on helping individual site owners build a business. Check out our current and upcoming episodes:
Miranda Mendoza of SlashedBeauty.com talks about advertising, affiliate programs, and sponsored posts.
All about ad networks from the publisher, network, and advertiser perspectives. With Christian Baer, co-founder of PubDev Media and TJ Stalzer and Heather Rader, co-founders of Ceres Digital Group.
We discuss public relations from a webmaster’s perspective with guests David Glaubke, VP Corporate Communications at Demand Media; Adrienne Arieff, Founder and Director of Arieff Communications; and Andrea Foreman, owner of Andrea Foreman PR in Chicago.
All about this podcast.
Ep 4: Technical Debt, Spaghetti Code, and OPC (other people’s code)
Our guest is Bill Bliss, Partner Architect/Strategist at Microsoft and one of the founding members of the team that designed and built Microsoft Outlook. We chat about the definition of technical debt, how it’s accrued and how to pay it off; other people’s code, buy vs. build, and other development management issues that an internet company faces in its life cycle.
Ep 5: YOU as the Brand
To extend our discussion on PR and marketing, this episode covers creating an individual brand as a person. We speak with Dorie Clark, branding expert and author of “Reinventing You: Define Your Brand, Imagine Your Future,” and Jovana Grbic, founder of ScriptPhd.
What Not to do on Mobile